ABOUT US
A team of professionals in the field of communications, relations with government agencies and public institutions in the field of healthcare, market access and promotion of medicines. We teamed up with Via SAPIENCE in 2019 to work on integrated marketing communications and project management in the field of GR, PR, market access and sustainable development. For over more than 25 years of experience our portfolio includes hundreds of complex and multifaceted projects in the field of information support and analytics, media relations, GR, digital and market access. We work in the interests of Russian and foreign companies, public organizations and government agencies and assist them in developing communication strategies, conducting marketing research and promoting innovative medical and pharmaceutical programs.
To implement our solutions we involve key government officials and sectoral ministries and departments in the field of healthcare, social protection and education. We are able to initiate public hearings, organize round tables at the federal and regional levels and interact with relevant structures of The State Duma and the Federation Council of the Russian Federation.
Our portfolio includes: organization of programs jointly with communities of patients to promote nosology in government bodies, implementation of projects to improve the regulatory framework, development of standards of medical care, tariffs formation for Regional Federal Compulsory Medical Insurance Funds, development of clinical recommendations and programs to increase the availability of medical and drug care, Development of media relations, including digital communications.
Responding to the challenges of our time, we have formed a team of corporate psychological consulting, which includes specialists with many years of practical experience in the field of stress management, neuropsychology, psychotherapy, body-oriented therapy, psychosomatics, and emotional intelligence.
Natalia Popkova,
CEO, founder of Via SAPIENСE
CEO, founder of Via SAPIENСE
Our team members are one of the few in Russia certified for working with emotional trauma using the EMDR method.
To implement our solutions we involve key government officials and sectoral ministries and departments in the field of healthcare, social protection and education. We are able to initiate public hearings, organize round tables at the federal and regional levels and interact with relevant structures of The State Duma and the Federation Council of the Russian Federation.
Our portfolio includes: organization of programs jointly with communities of patients to promote nosology in government bodies, implementation of projects to improve the regulatory framework, development of standards of medical care, tariffs formation for Regional Federal Compulsory Medical Insurance Funds, development of clinical recommendations and programs to increase the availability of medical and drug care, Development of media relations, including digital communications.
Responding to the challenges of our time, we have formed a team of corporate psychological consulting, which includes specialists with many years of practical experience in the field of stress management, neuropsychology, psychotherapy, body-oriented therapy, psychosomatics, and emotional intelligence.
Our team members are one of the few in Russia certified for working with emotional trauma using the EMDR method.
OUR COMPETENCIES
Health analytics and research
Concept development and projects generation at the Federal and Regional levels
Implementation of GR, PR and market access programs
Establishment of B2B, B2C and B2G connections
Naming, business portfolio, brand book
Conducting presentations, press conferences
Creating and maintaining web-sites
Digital Marketing
Production and producing
Content production
CASES
PR-campaign for The "Fragile Age” - "Fragile Age. Don't Let Osteoporosis Break Your Life" in "Moscow Longevity" centers supported by Moscow Mayor Sergey Sobyanin.
Press conference at TASS "Don't miss the hit!" - a project dedicated to increase conscious among patients who have had a heart attack for re-strike prevention
Development of corporate identity and website for the project “Fragile age” dedicated to osteoporosis prevention.
Organization and hosting of an online round table in the “Rossiyskaya Gazeta” media centre dedicated to the problems of iron deficiency and iron deficiency conditions.
PRESS CONFERENCE dedicated to World Osteoporosis Day as part of the “Fragile Age” program: “Take action to keep your bones healthy!”
Development and creation of a communication platform for the “Iron Health” project: naming, brand book, website, social media management
CONTACTS
Contact us if you are interested in our services.
Moscow, Krzhizhanovsky street, 5, building 3, office 34
+7 (985) 808-46-50
N.popkova@viasapience.ru
